Marketing

We asked ourselves that same question many years ago when we didn’t even think we were going to have the tremendous success we have today. 

We see it, we breathe it, we feel it, we hear it… Marketing is the five senses! It has always been so since its birth and it will continue to be so, especially with all that we evolve day by day. 

Sales is what all businesses around the world have in common, and the whole process and strategies behind it to make those sales a reality is the discipline that moves us, inspires us and guides us to new buying behaviors. 

That discipline is called marketing and it’s our passion… 

Marketing Intern, 2024 Summer U.S.

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This outstanding opportunity as a Marketing intern will give your career a head start with phenomenal support from a collaborative, mixed-skills team and experience steering the direction of our marketing programs. An internship with us will provide you with a baseline of knowledge for all areas of digital marketing including data analysis, content creation, product launches, brand, strategy, targeting, segmentation and the opportunity to collaborate with our broader marketing organization.

Responsibilities

  • Enhance online presence through website and social media channels.

  • Conduct market research and competitor analysis for identifying opportunities.

  • Learn about customers and translate insights into effective marketing strategies.

  • Contribute to the development of marketing strategies and campaigns.

  • Collaborate with cross-functional teams for aligned marketing efforts.

  • Work with customer-facing teams, providing messages and product information.

  • Analyze campaign performance and actively participate in optimization.

  • Stay updated on industry trends and bring innovative ideas to the team.

  • Maintain detailed records of marketing activities and research findings.

  • Communicate effectively within the team and contribute to written materials.

Qualifications

  • Be currently enrolled in a Bachelor's degree program (marketing, business, or related field) and returning to the program after the completion of the internship, graduating by June 2024

  • Be able to commit to a full-time (40hrs / week) - 12 week internship

  • Have a basic knowledge of Excel (e.g. Pivot tables, VLookUp, etc.)

  • Skillset to problem solve by writing and communicating well

  • Passionate about Digital Marketing

  • Please note: At this time, this role is only open to entry-level candidates with less than a year of professional experience (this does not include internships/co-ops)

Marketing Specialist, U.S.

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Responsibilities

  • Craft a vision for new marketing initiatives, aligning with business goals to reach prospective and existing customers.

  • Conduct market research identifying customer and industry trends, competitor offerings, and demographic data, along with evaluating methods for collecting customer data.

  • Envision and manage outbound and inbound marketing activities utilizing CRM, social media platforms, and marketing campaigns.

  • Oversee the posts, content, and company image on social media and public platforms.

  • Collaborate with Sales and marketing agency teams to develop branding ideas, designs, and promotional materials.

  • Discover and utilize effective marketing channels and media platforms to relay product/service messages to existing and prospective customers.

  • Measure the success of campaigns and strategies based on performance metrics.

  • Develop and manage a Brand Guide to ensure the company has a unified and cohesive brand experience making it easily recognizable and consistent.

  • Manage ordering/inventory of promotional materials/swag items for distribution to prospects and clients.

  • Collaborate with People Operations/Recruiting on special projects related to Talent Acquisition and the attraction of candidates.


Qualifications

Minimum Qualifications:

  • Bachelor’s degree in Marketing, Communications, or Business.

  • 3+ years’ experience as a marketing specialist or similar role.

  • Thorough understanding of traditional and progressive marketing tactics, including SEO.

  • Strong understanding of selling principles and practices.

  • Experience developing printed sales collateral and other materials for distribution.

  • Experience utilizing sales and marketing software, MS Office, and Google applications.

  • Knowledge of transportation, supply chain or manufacturing processes, a plus.

Preferred Qualifications:

  • Excellent analytical, critical thinking, and problem-solving skills.

  • Proven organizational skills and attention to detail.

  • Innovative, creative, and competitive mindset.

  • Excellent verbal and written communication skills.

  • Ability to work well with different teams and collaborate.

  • Excellent time management skills with a proven ability to multitask and meet deadlines.

  • Ability to work under pressure and motivation to succeed in a competitive environment.

  • Proficient with Microsoft Office Suite – PowerPoint, and Adobe Creative Suite.

  • CRM experience a plus - HubSpot Sales Hub and Marketing Hub

  • Working knowledge of HTML and CSS.